Marketing Calendar

Four weeks, day by day.

Prepared for

Brad Martin

Property

215 Ocean View Ave, Newport Beach

Auction

Sat June 27, 2026 · 2 PM

Week 1 · June 1 — 7, 2026

1Mon

Listing agreement signed with Brad · campaign kickoff

2Tue

Staging consult · pre-shoot detailing

3Wed

MEDIA DAY · photo, video, drone, twilight

4Thu

Campaign build · collateral, signage, web

5Fri

COMING SOON push · database email

6Sat

Prospective buyer outreach

7Sun

Strategy alignment with Brad

Week 2 · June 8 — 14, 2026

8Mon

LIVE listing · syndication goes wide

9Tue

Twilight tour · Cliff Haven preview

10Wed

Broker preview 11 am – 2 pm

11Thu

Targeted digital + print expansion

12Fri

Print + social wave 1

13Sat

Open House 1 – 2 pm

14Sun

Open House 1 – 2 pm

Week 3 · June 15 — 21, 2026

15Mon

Bidder qualification begins

16Tue

Tours by appointment

17Wed

Bidder briefings · deposits

18Thu

Final inspections by appointment

19Fri

Print + social wave 2

20Sat

Open House 1 – 2 pm

21Sun

Open House 1 – 2 pm

Week 4 · Auction Week · June 22 — 27, 2026

22Mon

Final tours by appointment

23Tue

Bidder confirmation calls

24Wed

Comparable pricing pack delivered

25Thu

On-site auction setup · rehearsal

26Fri

Final open 1 pm · bidder check-in

27Sat

LIVE ON-SITE AUCTION · 2:00 PM